Did you know that pictures are the first language of the brain?
Infographics are your most important tool for communicating a complex story quickly and sharing your data, information and knowledge.
Infographics burst through all the clutter and jargon. They're accessible, attractive but more important is the fact that they're "memorable".
You can learn how to create infographics with a thoughtful strategy, clear narrative, cogent data, dynamic design and lucid text.
You'll walk through proven processes and time-tested techniques for creating irresistible infographics that will help you to better communicate and connect with your target audience.
You'll leave this workshop knowing how to:
- Create infographics that reinforce your brand
- Choose the best story-telling format for your strategic needs
- Organize information into an easily understood narrative
- Know whether to use text or visuals
- Show insightful and unexpected relationships
- Develop a design that cuts through the clutter
- Find reliable sources of data for high impact messaging
- Select the type of chart that best presents your data
- Marry eye-catching design to meaningful data and compelling text
- Make attention-grabbing headlines, intros and captions work together
- Choose the infographic-design program that best fits your story, skills & messaging